Success Stories: Leaping Forward with the Right Promotional Products

 What is an effective use of branded promotional products? What makes a promo giveaway stand out? How can quality customer service make or break a deal?

 John O’Neil of

We sat down with John O’Neil, President and CEO of, to learn what a promotional product success story looks like, and how you can apply the same principles to your own business.

Read on to hear what John had to say.

Continue reading “Success Stories: Leaping Forward with the Right Promotional Products”

Welcome Students Back to School with Tech Giveaways

students using tech tools

It’s that time of year again — time to polish up the desks, button up those lesson plans, and get ready to welcome students back to school for a fresh new year.

It’s no secret that today’s students — yes, even the youngest ones — are more tech-savvy than ever before. That’s why high-tech promos are a perfect way to build excitement for the new year, and they also make terrific tokens of appreciation for teachers, parents, and alumni.

Look for unique, innovative promo options that show off your school pride; here are a few ideas to get you started. Continue reading “Welcome Students Back to School with Tech Giveaways”

Smart Apparel and the Rise of “Future-Chic” Promos

Picture your team at a conference or expo, giving away promotional shirts as prizes for your drawing. Only these aren’t just any shirts. They’re made from a special “smart fabric” that tracks a runner’s mileage.

Or imagine a bicycle delivery team wearing promotional “smart” jackets made from a material with built-in Bluetooth connectivity. When they need directions, the jacket lets them access online navigation sites just by touching a sleeve. Continue reading “Smart Apparel and the Rise of “Future-Chic” Promos”

Show Your True Colors: How to Tap Into the Adult Coloring Book Trend

year of coloring wall calendar

Remember when you were a kid, and all you needed to while away a rainy afternoon was a coloring book and your trusty box of crayons? Now that we’re all grown up — and now that most of our entertainment has gone electronic — you might expect the joy of coloring to be a relic of days gone by. Not so fast … Continue reading “Show Your True Colors: How to Tap Into the Adult Coloring Book Trend”

The Pen That Traveled Halfway Around the World

boardroom silver stylus penlight

Every time you give out a promotional product, you get a chance- a chance to connect customers and the members of your community with your company, your brand, and your values.  These products make you visible in a busy world that is saturated with stimuli, and provide a tangible object with your brand on it. In a society that so often relies on digital communication, there is immense value in having a product with a concrete, physical connection to your customers. Continue reading “The Pen That Traveled Halfway Around the World”