5 Reasons You Need Video Marketing

video camera

If you are looking for a cost effective way to gain more exposure for your business, you NEED to create a video marketing plan. You are probably thinking to yourself—really, why would my small business need video? Well you do, and we’ll tell you why below. And the great news is that you don’t have to break the bank to do it. You can create a video content program on a shoestring budget.

Here are the top 5 reasons you need video in your marketing mix:

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Content Marketing Tips: Does Your Awesome Content Live in a Vacuum?

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Consider all the different content pieces you develop—blog posts, social media posts, white papers, ebooks, infographics. Is each piece working separately in its own little vacuum, or is each piece working as part of a larger, inter-connected whole?
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Say Hello to Cool Promotional Apparel Just Right for Spring Events!

Asheville, North Carolina, USA - July 26, 2014: Color Run Runners wearing colorful tutus and headbands and pushing strollers burst enthusiastically from the starting line as they begin the race on July 26, 2014 in downtown Asheville, NC

It’s time to break out the T-shirts, polo shirts, and baseball caps because spring is right around the corner. What better way to promote your business than by making sure your employees and customers wear cool promotional apparel that proudly displays your company’s name? We can’t think of any. Or maybe you are planning a spring 5K or walk to support a special cause or even a golf tournament. Whatever the event, we have the apparel solution for you.

Here are nine of our favorites.
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Happy New Year from Our Family to Yours!

2014 Marketing Predictions

Happy New Year! It’s another year filled with new opportunities and we couldn’t be more excited here at Amsterdam Printing. Thank you for your business and loyalty throughout 2015. Looking ahead, we would like to take a moment to tell you about some of the new and exciting things we have been working on here at Amsterdam Printing.

We wish you a happy and prosperous New Year ahead. Cheers!

6 Things That Make Entrepreneurship Seem Extremely Difficult

Entrepreneurship is a complex career. In order to become successful as an entrepreneur, you will have to work extremely hard. There are so many things that can motivate you to get that work up and running. If you are motivated enough, you can be sure that you will be able to get a business started. Motivation is not the only thing you need though. You should be a good planner and a person who is ready to tackle the challenges that come with starting a business. People are starting businesses at just about any age nowadays. Contrary to popular opinion, you do not need billions to create a business.
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But I Have Nothing to Write About! Strategies for Overcoming Writer’s Block

Fresh, original content is the cornerstone of any effective marketing strategy today. The problem is that creating fresh, original content is sometimes easier said than done. Here are some tips for navigating writer’s block.
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