Author Archives: Chris Wallace

Chris Wallace

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3 Cyber Monday Marketing Tactics Small Biz Owners Can Use

We might be thinking about turkey, stuffing, and cranberry sauce right now, but in less than a week, many of us will be celebrating Cyber Monday. It’s a big day for online retailers, but there’s a lot to learn from … Continue reading

Posted in Advertising, Content Marketing, Customer Relations, Fun Stuff, Holiday Season, Small Business Marketing, Small Business Resources | 1 Comment

Giving Back: The Importance of Supporting Your Local Community

November is a popular time to give back and give thanks for all that we have. But for small businesses, it’s important to support and give back to the local community year-round. Here are six reasons why:

Posted in Ideas, PR / Public Relations, Small Business Marketing, Small Business Resources | Leave a comment

The Secret Sauce to a Thriving Business: Think Employee Development & Training

Follow these 7 tips for better employee development Sure, you onboard and train new employees, right? But do you have a plan in place for developing and training your employees on an on-going basis? Here’s what you need to think … Continue reading

Posted in Employee Relations, Ideas, Small Business Resources | Leave a comment

TV, Laundry, & Naps – Oh My! Telecommuting Tips from the Frontlines

Avoid Common Work-From-Home Pitfalls According to a Reuters poll from June 2012, approximately one in five workers worldwide telecommutes, and nearly 10 percent work from home every day. Reuters notes, “It is a trend that has grown and one which … Continue reading

Posted in Case Studies, Small Business Resources | 6 Comments

5 Brands Rocking Pinterest: What Your Business Can Learn from the Big Guys

In our last post, we discussed how b2c businesses can market themselves on Pinterest. Now let’s look at some successful brands and talk about what you can learn (and borrow!) from them.

Posted in Brand Awareness, Branding, Case Studies, Content Marketing, Small Business Marketing, Small Business Resources, Social Media | Leave a comment

Small Businesses & Charitable Giving: What to Know & What to Look For

It’s natural to want to give back to a charity or non-profit, either on a regular basis or after some sort of crisis, like a natural disaster. Unfortunately, many non-profits and charities with less-than-stellar records exist, which is why you … Continue reading

Posted in Customer Relations, PR / Public Relations, Small Business Resources | Leave a comment

Time to Order Your Custom Calendars for 2014

Sure, it’s only September, but this is the time to start thinking about all your custom calendar needs for 2014. That way you’ll avoid the craziness of the holiday season and have your pick of the cool calendar litter. Speaking … Continue reading

Posted in Amsterdam Printing, Holiday Season, Promotional Products | Leave a comment