PPC for Small Businesses: What You Need to Know

Search Engine Advertising
If you’re a small business owner, then pay per click (PPC) advertising is something you’ve likely heard a lot about. So what is PPC, why does it matter, and what should you do about it? We turned to expert PPC consultant, Marcia Morgan, who has experience working with small business owners and providing guidance on achieving PPC nirvana.
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Fore! It’s Time to Stock up on Promotional Golf Products

Long Putt
Spring has sprung, which means everyone will be hitting the links soon, if they haven’t already. Whether you need to network with colleagues, host a charity event, or woo a VIP prospect, the golf course is the perfect locale for all of the above (and more), which means you can never have too many golf-related promotional products on hand. Here are some of our favorites.
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9 Tips for Getting More Retail Foot Traffic (Think Beyond Sales)

Marketing Takeaways from Techie Press Conferences
Thanks to the Internet, it’s getting harder and harder for retail stores to compete for that all-important foot traffic. Here are some ideas that could inspire more people to walk through your doors.

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Vendor Relations: WOW with These Promotional Products

Customer Appreciation Ideas - thanks

We often talk about awesome promotional products you can give your customers, prospects, and employees. But what about those unsung heroes we encounter every day: the FedEx guy, the accountant who comes in once a quarter, the IT team you outsource to?

Yes, we’re talking about all the wonderful vendors who play a role, however small, in keeping your business going. It’s important to take the time to thank them. Here are some thoughtful promotional products you can offer along with your gratitude.
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10 Product Photography Tips for Increased Sales

S9000
Just last week, we provided business headshot tips. Now, let’s discuss product photos.

Your product photos need to sell, sell, sell, which is why you shouldn’t consider product photography as simply one more thing on your never-ending to-do list. Be thoughtful in your approach. Here’s how.
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