Feeling Rusty? 3 Awesome Trainings to Boost Your Marketing Power

Do you sometimes feel overwhelmed by marketing jargon? Do you wish you had an easy way to learn all the things you need to know to promote your small business effectively? Are you in charge of “content creation,” but you find yourself feeling lost or uninspired?

Well, guess what? Here are three low-cost and free training opportunities (two online and one in person) that can give you the knowledge you need to market your business with more confidence.
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Hydrate in Style: Promotional Drinkware That Sizzles

sunsplash tumblers
We’ll soon be heading into “it’s a scorcher out there” weather, which is why you should stock up on some stylish promotional drinkware to hand out to customers, prospects, and employees alike. Because what better way is there to get your name out at the beach, BBQs, and backyard fiestas?

Here are seven custom drinkware options that are sure to sizzle in the sun.
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Summer Promotional Products Roundup

Tips for Brainstorming by the PoolIt was a long, hard winter, but we are finally, thankfully on the other side. Memorial Day is right around the corner. With it comes those lazy, hazy days of summer and fabulous promotional products that celebrate the season while advertising your business as you relax by the pool.

Here are some of our top summer promotional product picks for 2014.
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How to Get Coverage in Print Media

Creating Strong Calls to Action

If you’re looking for a new way to promote your website, blog or digital product, then you may be feeling as though you’ve exhausted all of your available options online. Perhaps you’ve tried PPC marketing, social media marketing and releasing press releases to blogs and websites; and maybe you still feel as though you aren’t getting quite the attention that your business needs. Promoting yourself online may be a cheap and effective way to reach a lot of people, but it still means competing with a hug number of other bloggers/businesses/products who of course see all the same benefits that you do. Sometimes your marketing message can become something of a needle in a haystack…
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Pros and Cons of Sponsored Content Across Social Platforms

Sponsored content is leading the charge in efforts to think differently about brand awareness and social engagement. Users may balk at seeing their news feeds playing host to paid content, but when you consider the alternative, it’s a surprisingly elegant solution.

To put it simply, sponsored content can be a blog post, photo or video that is strategically placed in order to reach a wider audience. A sponsored news story might appear toward the top of Facebook news feeds, or a promoted tweet might be nestled neatly in between broadcasts from friends. In either case, this type of outreach represents a more intuitive and unobtrusive way to reach a wider audience.

There are quite a few options available right now from all of the leading social networks. Let’s take a look at what’s out there.
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What Customers Really Think of Our Promotional Products

Your Company’s Online Reputation

It’s easy for us to say we have the best promotional products on the planet, but we admit that we might be a little biased. :) So we thought we’d turn this blog post over to our customers so you can read what they have to say in their own words.
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