How to Ask Customers for Reviews (without Annoying Them)

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Your customers just paid for your products or services, so asking them to do one more thing, like leaving a review, might feel like too much. But it’s important to keep in mind that reviews matter. And happy customers don’t mind giving them. Continue reading “How to Ask Customers for Reviews (without Annoying Them)”

8 Company Mascot Ideas that Will Engage Customers

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Whether your company mascot is fictional (Mr. Clean, the Michelin man) or real (the office pooch), your company mascot is a great way to personalize your business and engage customers.

Here are eight company mascot ideas worth considering. Continue reading “8 Company Mascot Ideas that Will Engage Customers”

Performance Apparel That Gets the Job Done Right

Whether you’re running a road race, coaching your kid’s softball team, or taking part in some other fun activity, our new performance apparel line has got you covered. These pieces will keep you looking cool and confident, even as you sweat.

Continue reading “Performance Apparel That Gets the Job Done Right”

What Flash Mobs Can Teach Us about Audience Engagement

No doubt, we’ve all seen a viral video (or two or three) of flash mobs serenading shoppers in the middle of a mall or train station like the one below.

These events are cool and fun, but they can also teach business owners a lot about audience engagement. Here are five important strategies you can learn from flash mobs.
Continue reading “What Flash Mobs Can Teach Us about Audience Engagement”