The countdown is on to 2015, and if you’re an entrepreneur who is involved in the trade show circuit, you know what that means: it’s time to order your trade show swag so you can hit the ground running come January. Here are our top picks.
Continue reading “Trade Show Swag: Wow Them in 2015”
Sometimes you’re doing everything right and simply minding your own business, when wham! Out of nowhere, scandal erupts within your industry. Even though it’s on the periphery, the scandal could still touch you and shake your customers’ confidence in your company. So what’s a diligent small business owner to do?
Continue reading “PR Crisis: What to Do When Scandal Hits Your Industry”
So, um, it’s the first week of December. Did you follow our advice and order your promotional calendars in the fall? If yes, you rock. If not, well, what are you waiting for? Check out the calendars below and get cracking!
Continue reading “Hey, Wake Up! Order Your 2015 Calendars Now!”
You’ve probably encountered this acronym before—CRM. What does it mean and why should a small business owner care about it? Read on to find out.
Continue reading “The 411 on CRM for Small Business”
The weather outside might not be frightful just yet, but why wait for the snow to blow before getting your cozy on? Stock up on some super comfy custom apparel (and more!) that’ll promote your business even when the skies are gray. Here are some of our favorite picks for the season.
Continue reading “Cozy Custom Apparel That’ll Keep You Warm & In Style”
Wedged in between the sales juggernauts known as Black Friday and Cyber Monday is another holiday: Small Business Saturday (SBS). This day celebrates the “little guys,” those businesses upon which our great nation was built: mom-and-pop shops, eclectic boutiques, entrepreneurs going it alone, and the corner stores that have been around for decades.
Continue reading “Small Business Saturday 2014: Tips & Strategies from the Frontlines”
Election Day is just around the corner. It’s a proud moment when we cast our ballots in this country, but here’s a question to consider: is it ever OK for businesses to get political? While this ultimately needs to be a decision you make on your own, here are five things to consider as you weigh the pros and cons.
Continue reading “Business & Politics: Is It OK for Small Biz Owners to Get Political?”