No doubt, most—if not all—of your employees will be taking vacations this summer. While vacations are important, how often have you heard people complain that they need a vacation from their vacation after they return? (This is especially true when kids are involved.)
“Sun” days, on the other hand, involve devoting a day—or even just a part of a day—to activities designed to get employees outside in Mother Nature so that they can relax and soak up some all-important Vitamin D. This will help folks re-charge their batteries so that they’re prepared to finish out the day or week with a motivational bang.
We love discussing and dissecting the ads featured during the big game. Check out our past reviews here and here.
It helps to look at these big-budget commercials (4.5 million for a 30-second spot) from a small business perspective because there’s a lot we “small guys” can apply to our own marketing and advertising as well.
We might be thinking about turkey, stuffing, and cranberry sauce right now, but in less than a week, many of us will be celebrating Cyber Monday. It’s a big day for online retailers, but there’s a lot to learn from Cyber Monday promotions, including marketing strategies that small business owners can use.