Our 2014 Marketing Predictions for Small Businesses

2014 Marketing Predictions

Happy New Year, everyone! Look how bright and shiny that 2014 calendar looks. We love turning the page on last year and starting again with a fresh, clean slate for all. So as we dream big and attempt to keep those pesky resolutions, let’s talk about our 2014 marketing predictions. (And feel free to debate us in the comments or to add ones we overlooked.) We’ll gather back here in December 2014 to see how close—or far off—the mark we came.

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4 Tips for Slowing Down This Week (Or At Least Trying)

4 Tips for Slowing Down This Week

It’s a big vacation week for many businesses (unless you’re in retail, of course!). B2B business tends to be a lot slower, and many companies close down or work limited hours this week. And that’s a good thing. Still, in this hectic 24/7 world in which we live, shutting down for a few days is easier said than done.

Here are some quick reminders on how to unplug without breaking a sweat…and why you should do it.

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2014 Marketing Plans: What Real Businesses Are Doing

2014 Marketing Plans: What Real Businesses Are Doing

Earlier this week, we wrote a post on six things every small business owner should include in his or her 2014 marketing plan. (Go check it out and then come back. We’ll wait!)

As an added bonus, we thought we’d round up some real-life small business owners and see what they’re cooking up for their marketing next year. You’ll find no big surprises—just sensible strategies that include healthy doses of social media, SEO, mobile, and a little relationship building thrown in for good measure. Let’s get to it.

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6 Easy Ways to Promote Small Business Saturday 2013

Promote Small Business Saturday

Small Business Saturday is a little over a week away (November 30), but there’s still time to get the word out and promote this worthwhile event. Here are some tips and ideas.

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Giving Back: The Importance of Supporting Your Local Community

Supporting Your Local Community

November is a popular time to give back and give thanks for all that we have. But for small businesses, it’s important to support and give back to the local community year-round. Here are six reasons why:

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The Secret Sauce to a Thriving Business: Think Employee Development & Training

Follow these 7 tips for better employee development

Employee Development & Training

Sure, you onboard and train new employees, right? But do you have a plan in place for developing and training your employees on an on-going basis?

Here’s what you need to think about when creating an employee development strategy.

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Home Office Design Tips from the Frontlines

Home Office Design Tips from the Frontlines

In an article earlier this week, we featured people who successfully work from home. They offered tips and strategies for avoiding the all-too-common pitfalls of three-hour naps, Law & Order marathons, and Facebook. But managing your time is only one aspect of working from home. You also need to manage your space. So back to the frontlines we went, gathering ideas from people who’ve been there.

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