Twitter Marketing Tips: 5 Small Businesses Rocking Twitter (And What You Can Learn from Them!)

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Do you think Twitter makes sense for only big brands, celebrities, and regular individuals, and NOT small businesses? Well, it’s time to re-examine this opinion by looking at some small business success stories on Twitter.

Twitter itself has a showcase of business success stories featuring companies both large and small. We’re going to highlight a few of these and throw in a couple of others that we think rock Twitter.
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11 Social Media Best Practices Every Small Business Should Follow

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Facebook turned 10 this year, Twitter turned eight, and even relatively new-kid-on-the-block Pinterest has been around since 2010. None of us can claim ignorance any longer when it comes to social media, which is why it’s critical you understand and embrace social media best practices, like the eleven below.
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How to Use Google+ Hangouts for Business

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It seems like Google is always cooking up new and interesting products for users. One product that’s gotten a lot of buzz is Google+ Hangouts. Let’s discuss this innovative product and some ways you might be able to use it in your day-to-day work at the office.
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How to Attract Readers to Your Blog: 10 Important Tips

BLOG on speech bubble price labelsYou’ve created a blog editorial calendar that rocks. You write compelling blog posts, and you write them regularly. You’re poised to answer comments and engage with readers. Except there’s one problem. The only sound you’re hearing? Crickets.

So what gives? How do you attract readers to your blog? Here are 10 tips.
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Pros and Cons of Sponsored Content Across Social Platforms

Sponsored content is leading the charge in efforts to think differently about brand awareness and social engagement. Users may balk at seeing their news feeds playing host to paid content, but when you consider the alternative, it’s a surprisingly elegant solution.

To put it simply, sponsored content can be a blog post, photo or video that is strategically placed in order to reach a wider audience. A sponsored news story might appear toward the top of Facebook news feeds, or a promoted tweet might be nestled neatly in between broadcasts from friends. In either case, this type of outreach represents a more intuitive and unobtrusive way to reach a wider audience.

There are quite a few options available right now from all of the leading social networks. Let’s take a look at what’s out there.
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