Tradeshow Checklist: The 7 Things You Need to Do to Prepare

Businessman Attaching Exhibitor Badge To Jacket

Tradeshows are a great way to get face to face time with potential customers and vendors in your industry and you also get to scope out the competition. But they can also be expensive, so you will have to plan ahead to get the most bang for your buck.
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The Low Down on Lanyards


More and more companies are requiring their employees to have photo identification with them at all times. As a result, we are seeing more demand for custom lanyards. They are great to hold badges, ID’s  or even keys. And they are a must have item for tradeshows or conventions. We see professionals across so many different industries purchasing lanyards. With the versatility and advertising potential of the lanyard, it’s easy to see why they are so popular.
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Ready, Set, GO! Get Those Healthy Goals Back on Track!

It’s mid-February already, so we’d thought we check in to see how those New Year’s resolutions are going? Not so great, yeah we hear you! Well we have some good news. We have some awesome items that will help you stay on track all year long to keep your wellness goals in check.

Here are 7 of our favorites.
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5 Reasons You Need Video Marketing

video camera

If you are looking for a cost effective way to gain more exposure for your business, you NEED to create a video marketing plan. You are probably thinking to yourself—really, why would my small business need video? Well you do, and we’ll tell you why below. And the great news is that you don’t have to break the bank to do it. You can create a video content program on a shoestring budget.

Here are the top 5 reasons you need video in your marketing mix:

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Content Marketing Tips: Does Your Awesome Content Live in a Vacuum?

ed cal

Consider all the different content pieces you develop—blog posts, social media posts, white papers, ebooks, infographics. Is each piece working separately in its own little vacuum, or is each piece working as part of a larger, inter-connected whole?
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Say Hello to Cool Promotional Apparel Just Right for Spring Events!

Asheville, North Carolina, USA - July 26, 2014: Color Run Runners wearing colorful tutus and headbands and pushing strollers burst enthusiastically from the starting line as they begin the race on July 26, 2014 in downtown Asheville, NC

It’s time to break out the T-shirts, polo shirts, and baseball caps because spring is right around the corner. What better way to promote your business than by making sure your employees and customers wear cool promotional apparel that proudly displays your company’s name? We can’t think of any. Or maybe you are planning a local music festival, spring 5K or walk to support a special cause or even a golf tournament. Whatever the event, we have the apparel solution for you.

Here are nine of our favorites.
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