4 Spooktacular Halloween Festivities to Get Your Office in the Spirit

cake pops

Orange and red leaves blanket the ground, the temperatures are falling and football is back in full force which means that fall here and Halloween is on the horizon. This week we’re helping you and your team get into the spirit of the season with four ways to celebrate the day at your workplace. Continue reading “4 Spooktacular Halloween Festivities to Get Your Office in the Spirit”

Show Your #AerostarLove & Win!

Something over here has gotten us really excited! In case you haven’t heard, the Aerostar Illuminated Stylus Pen is the only pen on the market that illuminates your company imprint! And, it has quickly become a customer favorite. This pen is a game changer and truly sets you apart from your competition. One customer described this pen as “The WOW Factor”. Continue reading “Show Your #AerostarLove & Win!”

Logo Creation Tips from the Amsterdam Creative Team

Types of Logos That Rock
If you’re starting a business or if you’re thinking about rebranding your current enterprise, a topic of conversation that will quickly bubble to the top is logo creation. Designing a logo can feel like an overwhelming task, even when you work with a professional designer. Continue reading “Logo Creation Tips from the Amsterdam Creative Team”

What Flash Mobs Can Teach Us about Audience Engagement

No doubt, we’ve all seen a viral video (or two or three) of flash mobs serenading shoppers in the middle of a mall or train station like the one below.

These events are cool and fun, but they can also teach business owners a lot about audience engagement. Here are five important strategies you can learn from flash mobs.
Continue reading “What Flash Mobs Can Teach Us about Audience Engagement”

Marketing Message Takeaways from the Big Game

superbowl_2.4.14

We love discussing and dissecting the ads featured during the big game. It helps to look at these big-budget commercials (4.5 million for a 30-second spot) from a small business perspective because there’s a lot we “small guys” can apply to our own marketing and advertising as well.

So without further ado, let’s get to it.
Continue reading “Marketing Message Takeaways from the Big Game”