Promo Marketing for Gyms and Fitness Trainers

While “getting in shape” routinely tops the list of most popular New Year’s resolutions, a decision to commit (or re-commit) to physical fitness can happen at any time… and those decisions spell opportunities for gyms, fitness trainers, and yoga studios. In the spring and summer, getting ready for swimsuit season can be a powerful motivator. The fall season offers ideal weather for boot camps and other outdoor workouts, and towards the end of the year, concern about burning off those holiday calories can take center stage. Continue reading “Promo Marketing for Gyms and Fitness Trainers”

Trade Show Season: 5 Trends to Watch

Trade show season is upon us, and each season brings with it a new set of trends that forward-thinking exhibitors are using to attract and engage visitors. Conferences and expos are highly competitive environments, and each year your fellow exhibitors will be raising the bar with new experiences, new visuals, and innovative new promos. To stand out from the crowd and make your booth presence a success, it’s important to keep up with the times, starting with these five trends that are shaping the trade show game this year. Continue reading “Trade Show Season: 5 Trends to Watch”

10 Low-Cost Tips for Promoting Your Fundraising Event

promoting your fundraising event

For nonprofit organizations, in-person fundraising events are still one of the most fruitful tactics for bringing in donations. Income from ticket sales and registration fees are just the beginning; once supporters are gathered together for a cause, you have ideal opportunities to gain additional donations through on-site auctions, raffles, contests, and other activities. But first you must bring people in the door. Continue reading “10 Low-Cost Tips for Promoting Your Fundraising Event”

Here’s Why Q4 is the BEST Time to Stock Up On Promotional Items!

stylus pen check list

As you wrap up the year, you tie up all the loose ends and plan for the year ahead. You analyze sales, the marketing plan, your budgets and even staffing.

The end of the year is also a great time to take inventory of custom pens, imprinted bags, branded USB drives, personalized coffee mugs and any other company giveaways that you may have. Chances are, you’re probably running pretty low. The good news is that there has never been a better time than right now to stock up on your company swag!

Continue reading “Here’s Why Q4 is the BEST Time to Stock Up On Promotional Items!”